This week we secured another piece of national coverage for the Yorkshire Coast, but this time specifically to highlight the Whitby Winter Festival.

The I has an estimated reach of £13.5m and you can read more about this and the best 51 days out in the UK here.

We will continue to promote our BID businesses and partners to highlight the amazing experiences and businesses which are throughout the Yorkshire Coast, so if you have a great piece of news to share, get in touch and let us help spread the word.